Dr. Md Uzir Hossain Uzir | Media and culture | Best Paper Award
š Dr. Md. Uzir Hossain Uzir, an esteemed scholar in the realm of media and culture, stands as a beacon of excellence in the field of marketing. His academic journey reflects a relentless pursuit of knowledge and a commitment to academic achievement. In 2021, he attained the pinnacle of academic distinction, a Doctor of Philosophy (PhD) in Marketing from Putra Business School (PBS) in Serdang, Selangor, Malaysia. PBS, with accreditations from AACSB, ABEST21, and the Malaysian Quality Assurance (MQA), underscores its status as a premier institution in business education.
Prior to his doctoral pursuits, Dr. Uzir demonstrated his versatility and dedication by acquiring a Master of Disaster Management (MDM) from the Institute of Disaster Management and Vulnerable Study (IMDVS) at the University of Dhaka, Bangladesh, from 2014 to 2016. This unique expertise in disaster management adds a distinctive dimension to his academic profile.
Dr. Uzir’s academic journey commenced with a Master of Business Administration (MBA) in Marketing from the Faculty of Business Studies (FBS) in 2008-2009. His foundational understanding of business was further solidified with a Bachelor of Business Administration (BBA) in Marketing from the same faculty. These educational milestones collectively contribute to his well-rounded understanding of business and marketing strategies.
Professional Profiles:
š Education:
š Driven by a passion for marketing excellence, I embarked on a transformative academic journey that culminated in the attainment of a Doctor of Philosophy (PhD) in Marketing from Putra Business School (PBS) in Serdang, Selangor, Malaysia, spanning the years 2018 to 2021. PBS, a prestigious institution, holds accreditations from AACSB, ABEST21, and the Malaysian Quality Assurance (MQA), cementing its reputation as a leading business school. š« Prior to my doctoral pursuits, I honed my expertise in disaster management, earning a Master of Disaster Management (MDM) from the Institute of Disaster Management and Vulnerable Study (IMDVS) at the University of Dhaka, Bangladesh, between 2014 and 2016. š My academic journey further unfolded with a Master of Business Administration (MBA) in Marketing from the Faculty of Business Studies (FBS) in 2008-2009 and a Bachelor of Business Administration (BBA) in Marketing from the same faculty, both contributing to my well-rounded understanding of business and marketing strategies. š These educational milestones have equipped me with a comprehensive skill set, blending theoretical knowledge with practical insights, preparing me for impactful contributions in the dynamic field of marketing. š
Work Experience :
šØāš« Embracing a dynamic and comprehensive approach to education, I am well-prepared to impart knowledge across various academic levels and subjects. In the Doctor of Philosophy (PhD) program, I guide students in mastering essential skills through subjects such as “Company Application and Data Analysis Tools” utilizing SPSS, SmartPLS, and AMOS, underscoring the significance of robust data analysis in academic research. The inclusion of “Research Methodology” further equips aspiring scholars with the foundational principles essential for conducting rigorous and impactful research studies.
Transitioning to the Master of Business Administration (MBA) Program at Lincoln University College, Malaysia, I foster a holistic understanding of global business dynamics. Students engage with subjects like “International Business,” “Risk Management,” “Global Leadership Management,” “Quantitative Methods of Global Business,” “Entrepreneurship,” and “Strategic Management.” These courses empower future business leaders with a multifaceted skill set, addressing the challenges of an interconnected global business environment.
At the undergraduate level in University Malaysia Terengganu (UMT), I guide students through diverse subjects including “International Marketing,” “Business Communication,” “Business Ethics,” “International Business and Globalization,” “Electronic Marketing,” and “Purchasing and Supply Management.” This undergraduate curriculum aims to instill a solid foundation of business knowledge, preparing students for success in an international and competitive marketplace.
Looking ahead to potential subjects in the MBA Program, I envision delivering advanced courses such as “Research Methods/Methodology,” “Business Statistics and Data Analysis” leveraging tools like AMOS, PLS, SPSS, and Artificial Neural Network. Students will explore “Consumer Behavior,” “Marketing Management,” “Marketing Communication,” “International Marketing,” “Business Intelligence and Analytics Systems,” and “Cross Cultural Management.” These subjects delve into cutting-edge business practices, equipping MBA students with the skills and insights necessary for leadership roles in today’s dynamic business landscape. ššāØ
Publication Top Note :
Published in the Journal of Retailing and Consumer Services (2021)
Cited 324 times in 2021
Published in Heliyon (2020)
Cited 97 times in 2020
Published in Technology in Society: An International Journal (2021)
Cited 46 times in 2021
Published in Corporate Governance: The International Journal of Business in Society (2020)
Cited 44 times in 2020